{"id":6823,"date":"2019-04-09T09:04:18","date_gmt":"2019-04-09T09:04:18","guid":{"rendered":"http:\/\/teknolojia-news.com\/?p=500"},"modified":"2019-04-09T09:04:18","modified_gmt":"2019-04-09T09:04:18","slug":"instagram-redressera-ecommerce-nigerian","status":"publish","type":"post","link":"https:\/\/test.teknolojia-news.com\/index.php\/2019\/04\/09\/instagram-redressera-ecommerce-nigerian\/","title":{"rendered":"Instagram redressera-t-il le e-commerce nig\u00e9rian?"},"content":{"rendered":"\n<p>[Article issu de la Newsletter] Le commerce en ligne au Nigeria, pourtant plein de promesses, est dans une mauvaise passe, comme nous vous l&#8217;expliquions&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/us19.campaign-archive.com\/?u=de05b9e086294c12b077dbdb1&amp;id=3e8c7da924\" target=\"_blank\"><strong>il y a quelques semaines<\/strong><\/a>. Alors, depuis qu&#8217;Instagram a annonc\u00e9 son d\u00e9sir de mettre en place un syst\u00e8me de paiement int\u00e9gr\u00e9, beaucoup de commer\u00e7ants nig\u00e9rians dressent l&#8217;oreille. Test\u00e9 par plusieurs grandes marques, ce mode de paiement permet l&#8217;achat de produit directement dans l&#8217;application, sans jamais devoir en sortir.<\/p>\n\n\n\n<p>Or dans un pays o\u00f9 le mobile est roi, et o\u00f9 le \u00ab social commerce \u00bb, bien que difficile \u00e0 quantifier, para\u00eet non n\u00e9gligeable, la nouvelle venue de Californie ouvre de belles perspectives. Le site Techpoint Africa est ainsi all\u00e9 \u00e0 la rencontre de vendeurs pour mesurer le niveau d&#8217;attente : sans surprise, les plus &#8220;petits&#8221; d&#8217;entre eux, ceux qui par exemple ne peuvent se payer un site web, y placent beaucoup d&#8217;espoirs. Une enqu\u00eate \u00e0 <a rel=\"noreferrer noopener\" href=\"https:\/\/techpoint.africa\/2019\/04\/04\/instagram-checkout-nigeria\/\" target=\"_blank\"><strong>d\u00e9couvrir ici<\/strong><\/a>. <\/p>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">&#x1f4ec;&nbsp;<strong>L\u2019essentiel de la Tech africaine est dans notre newsletter<\/strong><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>[Article issu de la Newsletter] Le commerce en ligne au Nigeria, pourtant plein de promesses, est dans une mauvaise passe, comme nous vous l&#8217;expliquions&nbsp;il y a quelques semaines. Alors, depuis qu&#8217;Instagram a annonc\u00e9 son d\u00e9sir de mettre en place un syst\u00e8me de paiement int\u00e9gr\u00e9, beaucoup de commer\u00e7ants nig\u00e9rians dressent l&#8217;oreille. Test\u00e9 par plusieurs grandes marques, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":502,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[272,299],"_links":{"self":[{"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/posts\/6823"}],"collection":[{"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/comments?post=6823"}],"version-history":[{"count":0,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/posts\/6823\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/pages\/502"}],"wp:attachment":[{"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/media?parent=6823"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/categories?post=6823"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.teknolojia-news.com\/index.php\/wp-json\/wp\/v2\/tags?post=6823"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}